A Playful 50th Celebration on the River Thames
For a milestone birthday on the river, we wanted every detail to feel playful, polished and full of personality.
Set aboard a boat travelling along the River Thames, the celebration unfolded as a bright and joyful world of colour, symmetry and charm. Inspired by the world of Wes Anderson, the design brought together theatrical detail, nostalgic styling and a vivid sense of occasion, creating an atmosphere that felt both highly considered and effortlessly fun.
From the moment guests arrived at the ticket desk, the experience was shaped by character. Tailored uniforms, graphic signage and a rich green palette set the tone, while abundant florals softened the space with movement, colour and texture.
The boat became a world of its own as it made its way along the river. Mint green bars, crisp white surfaces and bespoke menus created a polished visual language, while the flowers introduced warmth, energy and a sense of spontaneity.
